Welcome to the home chapter of the American Branding Association.

Conceived in 2001, the ABA has sought to extend the field of branding to small businesses, corporations, academic communities, organizations, and individuals. Simply put, the ABA freely provides resources to those with an interest in, or need for, branding.

With your help and generous sponsorship, we can reach our goal. How can you get involved? If you are a business or other organization, we offer an effective Sponsorship program. If you are an individual branding professional, writing and submitting articles (for which you will receive full credit) is a great way to start and extend your own brand. Your insightful (and humorous) articles provide the seeds of curiosity and knowledge. Are you hosting/giving a lecture or seminar? Do you have a book release, book signing, movie, or networking event planned? We can help. Tell us and we'd be happy to share it on the Events page of our site. Did we mention this site is free to use? It's free as long as we have sponsors.

If you would like to assist the ABA in growing to become the national resource for everything Branding, we would certainly love to hear from you. We are constantly looking for new faces. Speakers, authors, designers, marketers, branders, students, and anyone with a passionate interest in branding are encouraged to join us as volunteers. By submitting whatever you deem as significant and brand-worthy to the greater community, you are furthering our cause, and the commercial effectiveness of our nation as a whole. Get involved!